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Executive Summary:

The Big and tall community is underserved and the apparel industry data for sizing needs improvement, However when getting into the apparel industry Brand recognition and content leading to that brand are necessary. Some facts on the Big and Tall and adaptive wear community is that they are currently UNDERSERVED. The Big and Tall apparel market is 300 Billion dollar industry. The "LTL (Larger Than Life) wear by EddieChi will serve that market starting locally in Central Florida and expanding into plus size and adaptive wear.


 
 
 

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